I’ve found in the past months that applying search engine optimization strategies to BANS (build a niche store) sites has had fantastic results. Search engines love BANS sites because the content auto-regenerates and search visitors fill their need by making use of a BANS store.

In recent weeks, one of my proficient BANS stores got a pretty hard Google slap. There are some things going around on the regular mmo blogs so I wanted to take a second out of my usual program of helping you learn seo to instead talk a little bit about BANS stores. If you’ve had trouble with your BANS stores and seen your search engine rankings fall, then here are some steps you might want to take:

1. Evaluate your rankings: Did you get a Google slap or were you removed from the listings? Going from page 1 to page 3 could just be the algorithm deciding you built links too quickly. Having a certain page removed from the index, or your site altogether gone from the rankings is a sign you were classified as spam.
2. Fix any keyword stuffing you may have. One of the strategies people employ with BANS is to keyword stuff their posts like crazy. Well, this is a nice and easy way to get classified as spam in Google’s eyes. Tone your stuffing down.
3. Go to Google Webmaster Tools and file a reinclusion request. Apologize for your keyword stuffing and wait anywhere from one to three weeks. Google receives so many requests that it will be a while before you’re included.
4. Forget about it! You will need to wait to see if anything happens so take the time to work on your other websites.
5. If all else fails: If up to a month later your site is still in the dog house, you’ll need to get creative. Try adding a contact page, an about page and a privacy policy. Then stick a blog on your BANS site and point some links to the BANS pages. This is a nice way to get noticed by the search engines.

Search Engines loves BANS

In my experience, search engines are all about what’s best for the user. Yes, building links is the most important aspect of search engine rankings, but be smart–if your site delivers the best experience for the user then you’ll never have to worry about a manual google spam label. My review on the home cash course fills a need for those looking for this product. It has audio and a whole lot of text. A BANS site doesn’t need all that flash to fulfill a search engine visitor’s need–the ebay program does that for us.

Hopefully you can employ these search engines strategies to get your BANS stores back on track.